How a beauty DTC brand cut support costs by 71% with AI
← BlogCase Study

How a beauty DTC brand cut support costs by 71% with AI

R
The Raisolve Team
·November 12, 2025·5 min read

A Spanish beauty brand was spending €4,200/month on customer support. Six months later, they're spending €1,200 — while handling 3× the volume. Here's how.

A Barcelona-based beauty brand was spending €4,200/month on a two-person support team. As their Shopify store grew — from €300k to €900k annual revenue in 18 months — their support costs were scaling linearly with revenue. They were stuck.

The cost breakdown before Raisolve

  • 2 part-time support agents: €3,200/month
  • Zendesk licence: €180/month
  • Training and quality review time (founder): 12 hours/month
  • Total: ~€4,200/month for 200 tickets/day

6 months after switching to Raisolve

  • Raisolve Growth plan: €79/month
  • 1 part-time support agent (8 hours/week): €640/month
  • Founder review time: 1 hour/month
  • Total: ~€1,200/month for 600 tickets/day (3× the volume)

71%

reduction in support costs while handling 3× the volume

The remaining €1,200 handles 3× the support volume, with a CSAT of 4.7/5 — up from 3.9/5. The support agent now exclusively handles complex product consultations and VIP customer relationships.

Ready to automate?

Try Raisolve free for 30 days

Connect your Gmail and Shopify store in 2 minutes and let AI handle the rest. 1,000 tokens included — no credit card needed to start.

Set up in 2 minutes · Cancel anytime